A great many readers this month reported receiving alerts that their Social Security Number, name, address and other personal information were exposed in a breach at a little-known but aptly-named consumer data broker called NationalPublicData.com. This post examines what we know about a breach that has exposed hundreds of millions of consumer records. We’ll also take a closer look at the data broker that got hacked — a background check company founded by an actor and retired sheriff’s deputy from Florida.
On July 21, 2024, denizens of the cybercrime community Breachforums released more than 4 terabytes of data they claimed was stolen from nationalpublicdata.com, a Florida-based company that collects data on consumers and processes background checks.
The breach tracking service HaveIBeenPwned.com and the cybercrime-focused Twitter account vx-underground both concluded the leak is the same information first put up for sale in April 2024 by a prolific cybercriminal who goes by the name “USDoD.”
On April 7, USDoD posted a sales thread on Breachforums for four terabytes of data — 2.9 billion rows of records — they claimed was taken from nationalpublicdata.com. The snippets of stolen data that USDoD offered as teasers showed rows of names, addresses, phone numbers, and Social Security Numbers (SSNs). Their asking price? $3.5 million.
Many media outlets mistakenly reported that the National Public data breach affects 2.9 billion people (that figure actually refers to the number of rows in the leaked data sets). HaveIBeenPwned.com’s Troy Hunt analyzed the leaked data and found it is a somewhat disparate collection of consumer and business records, including the real names, addresses, phone numbers and SSNs of millions of Americans (both living and deceased), and 70 million rows from a database of U.S. criminal records.
Hunt said he found 137 million unique email addresses in the leaked data, but stressed that there were no email addresses in the files containing SSN records.
“If you find yourself in this data breach via HaveIBeenPwned.com, there’s no evidence your SSN was leaked, and if you’re in the same boat as me, the data next to your record may not even be correct.”
Nationalpublicdata.com publicly acknowledged a breach in a statement on Aug. 12, saying “there appears to have been a data security incident that may have involved some of your personal information. The incident appears to have involved a third-party bad actor that was trying to hack into data in late December 2023, with potential leaks of certain data in April 2024 and summer 2024.”
The company said the information “suspected of being breached” contained name, email address, phone number, social security number, and mailing address(es).
“We cooperated with law enforcement and governmental investigators and conducted a review of the potentially affected records and will try to notify you if there are further significant developments applicable to you,” the statement continues. “We have also implemented additional security measures in efforts to prevent the reoccurrence of such a breach and to protect our systems.”
Hunt’s analysis didn’t say how many unique SSNs were included in the leaked data. But according to researchers at Atlas Data Privacy Corp., there are 272 million unique SSNs in the entire records set.
Atlas found most records have a name, SSN, and home address, and that approximately 26 percent of those records included a phone number. Atlas said they verified 5,000 addresses and phone numbers, and found the records pertain to people born before Jan. 1, 2002 (with very few exceptions).
If there is a tiny silver lining to the breach it is this: Atlas discovered that many of the records related to people who are now almost certainly deceased. They found the average age of the consumer in these records is 70, and fully two million records are related to people whose date of birth would make them more than 120 years old today. Continue reading